MBA Admissions Consulting
Most consultants will review your essays. I find the narrative you didn't know you had, build it into a complete application, and won't stop until it's genuinely great.
Results in 25–26 Cycle
Results updated each application cycle.
Why Most Applications Fail
Top MBA programs receive thousands of applications from IIT and NIT graduates with strong GMAT scores and real work experience. That profile alone no longer differentiates anyone.
What separates admits from rejects is almost never the resume. It's a Why MBA essay that actually says something. A career narrative that feels intentional, not opportunistic. Interview answers that are honest and compelling — not rehearsed.
This is harder than it looks. Most applicants have a great story buried in their profile. They just don't know how to find it, or how to say it in a language that top programs respect.
I do both.
About
I'm Kunj — an IIT Kanpur graduate (Material Science & Engineering, with minors in Marketing and Psychology) and an exchange alum from Aalto University, Finland, where I trained in storytelling under Bruce Oreck, the former U.S. Ambassador to Finland — on a pedestal, improvising on the go.
Today I lead AI pre-sales at EXL. My job is to walk into a CXO's room and make a strategy deck feel inevitable — AI transformation, digital consulting, operations — pitched to senior leaders at American Express and major retail enterprises. Persuading busy senior people is what I do for a living.
Before EXL, I founded Prepleaf's analytics training arm — trained 500+ students, hit 90% placement, and saw it acquired by Masai School. I've written Y Combinator and accelerator applications for Stempedia and Prepleaf, several of which made the final rounds. I was also selected for IC Square at the Startup Nexus program — run by the University of Texas at Austin, hosted at the U.S. Embassy in Delhi — where I pitched our startup to the U.S. Ambassador to India after an eight-week accelerator.
All of it is really one skill in different disguises: building a story that gets a senior person to say yes. My psychology minor and a Udacity digital marketing certification feed the same instinct — understanding how people actually make decisions.
I've turned that into frameworks that help applicants think clearly about their story — not just write better sentences. I also coach interview answers in what I call MBA speak — the specific way top programs expect you to think and communicate. It's learnable. Most applicants are just never taught this.
And because I'm a tech professional who earned his way into a European program on exchange, I know what sits on the other side of these applications — which is what lets me build stories that actually land.
I work with a small number of clients each cycle so every application gets the attention it deserves.
I will not hand something back until I believe it's done. That's not a promise — it's just how I'm wired. — Kunj Behari Beriwala
What We Do Together
I help you build a balanced mix — realistic schools where you have a strong chance, and moonshot bets worth swinging at — along with a round-by-round plan for how to sequence them. This is entirely free.
From blank page to final draft. I ghostwrite — meaning I dig into your career, your decisions, your ambitions, and find the narrative thread that makes your application coherent and unmistakably you.
I take full ownership. Your resume, essays, and LORs are built together — not in silos — so the same narrative shows up in every piece of your application. That's how adcoms read coherent candidates. You pay once per cycle.
Beyond the essays, there are dozens of small free-form fields — goals, activities, short descriptions — that most applicants treat as filler. I review the full application end-to-end and help you write these so they reinforce your story instead of flattening it. I won't fill forms on your behalf, but every word that reaches the adcom will have been thought through.
Hyper-personalised prep built around your profile and the specific school's interview format. I teach you how admissions committees actually think — the frameworks, the vocabulary, the logic. You pay this only when you get an interview call.
If you've been waitlisted or rejected before, there's a right way to respond. I'll help you do it without panic.
Pricing
| School Selection & Strategy | Free |
| Essay — School #1 | ₹60,000 |
| Essay — School #2 | ₹50,000 |
| Essay — Schools #3, #4, #5 | ₹40,000 each |
| Essay — Schools #6 & #7 | Free |
| HEC Paris / INSEAD & extended European applications Why? | ₹1,00,000 |
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Why European applications cost more · European applications are substantially longer than US ones — more essays, more short answers, higher total word counts. · They demand a much deeper, more coherent story built across every piece, not a strong Why MBA alone. · Positioning has to be more strategic. Schools like HEC and INSEAD read applications with far more care than most US programs, and weak positioning is caught instantly. |
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| Resume & LOR (once per cycle) | ₹25,000 |
| Interview Preparation (per interview) | ₹25,000 |
Interview prep is billed only when you receive an interview invitation. No interview, no charge.
Example: Applying to 3 schools (none in Europe) — Essays + Resume & LOR = ₹1,75,000 before interviews. Applying to 5 schools including HEC — ₹3,15,000 before interviews.
Writing
I write about the frameworks I use with clients, the patterns I notice across applications, and the things about MBA admissions that most people get wrong. No generic tips. No listicles.